$\displaystyle \sum_{r=0}^m(-1)^r{n \choose r}=(-1)^m{n-1 \choose m}$ if $m$ is less than $n$.
This question actually consists of two part that is when $m$ is less than $n$ and when $m$ is equal to $n$. I can solve the second part but not the first part.
Hint: Use induction on $m$. This boils down to proving $$ (-1)^m \binom{n-1}{m} + (-1)^{m+1} \binom{n}{m+1} = (-1)^{m+1} \binom{n-1}{m+1}, $$ which follows from Pascal's identity.