I'm trying to figure out what the formula would be to generate the Spend
if I know the Revenue
and the Return on Investment
.
Here is the formula on how to calculate the ROI: (Revenue - Spend) / Spend
And here is an example using the formula above:
Spend: $100
Revenue: $300
Profit: $200
ROI: 200%
So with the formula and example above, how do I generate Spend
if I have the Revenue
and ROI
?
Let $S = Spend$
Let $R = Revenue$
Let $R_i = ROI$
You know $R_i = (R-S)/S$
Now, $SR_i = R-S$
$S(R_i+1) = R$
$S = \frac{R}{(1+R_i)}$