How to calculate margin/addition

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I'm passing trhough an issue that maybe is very simple for somebody has passed too.

I have to calculate the margin of a sale, it goes good but the problem comes when I have a minus.

Example
Sale price without VAT: 300.00
Cost price without VAT: 100.00
Calculation: (300.00-100.00)/300.00

Real life Example:
Sale price without VAT: 300.00
Cost price without VAT: -2100.00
Calculation: (300.00--2100.00)/300.00 (Totally Wrong).

What to do in this case? Has somebody passed over this?

Any help is really appreciated.

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The key point is that your margins of sale are not ratio scaled. You don´t have a absolute zero point. Therefore the negative ratio is not meaningful.

But there is a way to handle this problem by applying the accrual principle.

Lets say you sale $100$ products in year $2015$ with the given selling price and cost price.

In year $2016$ $10$ of these products are returned and $50$ products are sold.

Now you act as if the $10$ returned products has never been sold in $2015$.

The margin in 2015 becomes $\frac{(300-100)\cdot (100-10)}{100\cdot (100-10)} =\frac{200\cdot 90}{100\cdot 90}=200\%$

And the margin in 2016 is $\frac{(300-100)\cdot 50}{100\cdot 50} =200\%$

Since the difference between the selling price and the cost price has not changed from the year $2015$ to the year $2016$ the margin is constant as well.