Is symmetry a necessary condition for positive (or negative) definiteness?
If not:
It can be proved that if $\mathbf{A} \in \mathbb{R}^{m\times m}$ is a square (non-symmetric) matrix, then $$ \mathbf{z'Az=z'Bz},~~\mathbf{B=B'= \frac{A+A'}{2}} $$
On the other hand, a positive definite matrix is a symmetric matrix for which:
$$\mathbf{z'Bz}>0,~~ \mathbf{z\ne 0}$$
Can we imply that $\mathbf{A}$ which is a non-symmetric matrix, is positive definite?
It looks like you are working with real matrices.
Most often the definition of positive definite includes symmetric, but sometimes this is not required.
In any case, if $z'Az\geq0$ then $z'A'z=(z'Az)'=z'Az\geq0$. So $$ z'Az=\frac12(z'Az+z'A'z)=z'\left(\frac{A+A'}2\right)z. $$