As topic says, more precisely, is there set $E \subseteq [0,1]^2$ such that for every $(x,y) \in [0,1]^2$ sets $$E \cap ([0,1]\times \{y\}), \;E \cap (\{x\} \times [0,1])$$ have measure zero in $\mathbb{R}$ but $E$ is not measureable in $\mathbb{R}^2$?
I tried some sets as $V^2$ but it's clearly has measure zero, so $E$ should be more chaotic as set of $(x,y)$ s.t. $\frac{x}{y}\in \mathbb{Q}$. I think set of like this is should be candidate for answer of my question.
If $V$ denotes the Vitali set, it's clear to me that $V^2$ is not measurable. And set $\{ (x,y) \in [0,1]^2 : {x \over y} \in \mathbb Q \}$ is hardly chaotic: it's just union of countable many lines.
In fact, there is non-measurable set $E \subseteq [0,1]^2$, such that every its vertical or horizontal section contains at most one point (and hence measurable). This $E$, in other words, is graph of injective function, defined on some subset of $[0,1]$.
$E$ can be constructed by transfinite induction using the fact that every set of positive Lebesgue measure has cardinality of continuum.
This example may seem too complicated, but I think those constructions of specific non-measurable set always are. Because to build such a set, you need set-theoretic tools, like the axiom of choice (or well-ordering principle, which we have used) whose results can be counter-intuitive.
Another remark: this example can be extended to $E$ being a graph of bijective function on $[0,1]$ by adding extra points at each inductive step.
UPD. The example can even be made universal for all non-atomic Borel measures on $[0,1]$, by taking all uncountable closed subsets of $[0,1]^2$ for $\{F_\alpha\}$. This is due to regularity of Borel measures and «continuum hypothesis» for metric compacta (that is, every uncountable metric compact has continuum cardinality).