Notthe line, but the vector. That's simply because the image of $w$ in the Argand-Cauchy plane, with origin $O$ is vector $\overrightarrow{OW}$, the image of $z$ is vector $\overrightarrow{OZ}$ and $z-w$ has image
$$\overrightarrow{OZ}-\overrightarrow{OW}=\overrightarrow{ZW}.$$
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The vector $z-w $is the same as the vector $WZ $so they have the same argument.
Notthe line, but the vector. That's simply because the image of $w$ in the Argand-Cauchy plane, with origin $O$ is vector $\overrightarrow{OW}$, the image of $z$ is vector $\overrightarrow{OZ}$ and $z-w$ has image $$\overrightarrow{OZ}-\overrightarrow{OW}=\overrightarrow{ZW}.$$