I think this question should be quite trivial. For some reason I did not really get the author's argument. I shall use the symbols from the book to avoid ambiguity.
In the book "Lectures on Lie groups", Adams constructed the following operations (page 24):
3.3: EXPLANATION: If $V$ is a $G$-space over $\mathbb{Q}$ (note, Adams uses $\mathbb{Q}$ as quaternions), we may regard it as a $G$-space over $\mathbb{C}$ with a structure map such that $j^{2}=-1$. Actually we can do it in two ways. On the one hand we can take the $\mathbb{C}$-module structure given by $i$ acting on the left and the structure map given by $j$ acting on the left. On the other hand we can take the $\mathbb{C}$-module structure given by $i$ acting on the right (-$i$ on the left) and the structure map given by $j$ acting on the right (-$j$ acting on the left). It make no difference which we take, because we can define an automorphism $\alpha\colon V\to V$ taking on structure into the other, for example $\alpha(v)=kv$.
Conversely, given a $G$-space over $\mathbb{C}$ with a structure map such that $j^{2}=-1$, we can clearly reconstruct a $G$-space over $\mathbb{Q}$. (I do not see how to reconstruct it).
Similarly, it is often convenient to regard a $G$-space $V$ over $\mathbb{R}$ as being equivalent to a $G$-space $V'$ over $\mathbb{C}$ provided with a structure map such that $j^{2}=1$. To pass from $V$ to $V'$ we take $V'=\mathbb{C}\otimes_{\mathbb{R}}V$ provided with the obvious operations and structure maps: $$ \begin{align*} z(z'\otimes v)&=zz'\otimes v \quad (z,z'\in \mathbb{C}) \\ g(z\otimes v)&=z\otimes gv \\ j(z\otimes v)&=\overline{z}\otimes v \end{align*} $$
To pass from $V'$ to $V$ we split $V'$ into the +1 and -1 eigenspaces of $j$; these are $G$-spaces over $\mathbb{R}$ which are isomorphic under $i$. These operations are clearly inverse to one another up to isomorphism.
Adams gave the following explicit constructions: (page 26)
(i) If $V$ is a $G$-space over $\mathbb{R}$, define $cV=\mathbb{C}\otimes_{\mathbb{R}}V$ as in 3.3.
(ii) Similarly, if $V$ is a $G$-space over $\mathbb{C}$, define $qV=\mathbb{Q}\otimes_{\mathbb{C}}V$, and rergard it in the obvious way as a $G$-space and a left module over $\mathbb{Q}$.
(iii) If $V$ is a $G$-space over $\mathbb{Q}$, let $c'V$ have the same underlying set as $V$ and the same operations from $G$, but regard it as a vector space over $\mathbb{C}$.
(iv) Similarly, if $V$ is a $G$-space over $\mathbb{C}$, let $rV$ have the same underlying set as $V$ and the same operations from $G$, but regard it as vector space from $\mathbb{R}$.
(v) Let $V$ be a $G$-space over $\mathbb{C}$, we define $tV$ to have the same underlying set as $V$ and the same operations from $G$, but we make $\mathbb{C}$ act in a new way; $z$ acts on $tV$ as $\overline{z}$ used to act on $V$.
Adams assert the following relationship (3.6, pg 27): $$ \begin{align*} rc&=2 \\ cr&=1+t \\ qc'&=2 \\ c'q&=1+t \\ tc&=c \\ rt&=r \\ tc'&=c' \\ qt&=q \\ t^2&=1 \end{align*} $$
These equations are to be interpreted as saying that $rcV\cong V\oplus V$ for $V$ over $\mathbb{R}$, $crV\cong V\oplus tV$ for each $V$ over $\mathbb{C}$, etc.
My naive questions are:
(1) Why Adams defines this "complexifying" "realizing" "quarternify" process with a structure map $j$? Does it make any difference between these process and the usual complexification, etc of vector spaces? I assume there is some difference as Adams explicitly argued with the eigenvalue of $j$ in his example.
(2) I can see clearly $rc=2$, but I do not get why $cr=1+t$. Assume $V$ is one dimensional, then $V\cong \mathbb{C}$, $rV\cong \mathbb{R}^{2}$, $c(rV)\cong \mathbb{C}^{2}\not \cong \mathbb{C}\otimes \overline{\mathbb{C}}$. I need someone to give me a clear proof. Adams' own proof is not clear to me (it is surprisingly long so I do not want to post in here). Similarly I do not see why we have $c'q=1+t$, $tc=c$, $rt=r$.
(3) Is there any better reference of the same material? I think if I did really get what Adams wants to say in here. I think it should be elementary and important.
Sorry to ask such naive question - I was bothered by them for several hours. I think they should be quite trivial but somehow I cannot get the right answers. I feel Adams is in fact trying to reduce the representations over $\mathbb{F}$ into representation of some other fields.
From my first answer it may be clear that a vector space over $\mathbb{H}$ has just a right $\mathbb{H}$-module structure. The "structure map" $j$ is then just given by multiplication by $j$, which is not a $\mathbb{H}$-linear or $\mathbb{C}$-linear map, nor $\mathbb{H}$ conjugate-linear, but it is $\mathbb{C}$ conjugate-linear: $j(v(a+bi))=v(a+bi)j=vaj+vbij=vja-vjbi=j(v)(a-bi)$ for $a,b\in\mathbb{R}$. Of course it also satisfies $j^2=-1$. Forget the rest of the first paragraph.
If one has a complex vector space $V$ equipped with a conjugate-linear map $j:V\to V$ satisfying $j^2=-1$, then one make $V$ into a (right) $\mathbb{H}$ vector space by defining $v(z_1+z_2j)=vz_1+j(vz_2)$ for $z_1,z_2\in\mathbb{C}$ (so although written on the left, the function $j$ defines multiplication on the right by $j$); the associativity of this multiplication is checked using the the description $(z_1+z_2j)(z_3+z_4j)=(z_1z_3-z_2\overline{z_4})+(z_2\overline{z_3}+z_1z_4)j$ of multiplication in $\mathbb{H}$. There is something slightly surprising here, in that we did not need to assume $V$ even-dimensional as a $\mathbb{C}$ vector space; the existence of conjugate-linear map $j:V\to V$ satisfying $j^2=-1$ forces this (and the quaternions provide the simplest proof of this fact).
If $V$ had a $\mathbb{C}$-linear action of $G$, this action carries over to the $\mathbb{H}$ vector space provided $j$ commutes with the automorphisms given by the action of $G$. Adams includes this requirement into that of being a structure map for a $G$-module. If $V$ is obtained from a $\mathbb{H}$ vector space by restricting the scalars to $\mathbb{C}$, then the structure map giving right multiplication by $j$ is precisely the additional information needed to find back the $\mathbb{H}$ vector space structure. This is not quaternionification of complex spaces (notated $q$ by Adams), which produces a space of the same dimension over $\mathbb{H}$, not half the dimension; it is just saying that with some supplementary information to the scalars-resticted space, one can find back the original space.
What is done is best described by some category theortic terminology. Restriction of scalars defines functors from $\mathbb{H}$-spaces to $\mathbb{C}$-spaces and also from $\mathbb{C}$-spaces to $\mathbb{R}$-spaces ($c'$ respectively $r$ for Adams). The notion "functor" here means that linear maps, such as those of the $G$ action, induce linear maps in the new space in a coherent way (compatible with their composition). In the opposite sense there are "extension of scalars" functors that to $V$ associate $V\otimes_{\mathbb{R}}\mathbb{C}$ (complexification of real spaces, $c$) respectively $V\otimes_{\mathbb{C}}\mathbb{H}$ (quaternionification of complex spaces, $q$). Note the opposite order w.r.t. Adams; this is essential to ensure that $q$ produces a $G$-space. These are not inverse operations to restriction of scalars (going back and forth the dimension doubles), but there is an "adjointness" that I will not go into. Another functor, from complex spaces to complex spaces, is what Adams calls $t$, keeping the space but changing scalar multiplications to their complex conjugate. (Where Adams says "natural" (p.27) he should have said functorial.)
The equations you list are to be interpreted as the existence of natural transformations; for instance $cr=1+t$ says there is a natural transformation from the functor "restriction to $\mathbb{R}$ followed to extension to $\mathbb{C}$" and the functor that associates to $V$ the space $V\oplus tV$. This means these spaces are isomorphic, in a way that is compatible (i.e., commutes) with the $\mathbb{C}$-linear maps induced by the functors, for instance those of the $G$-action.
Consider the $\mathbb{C}$-space $crV=V_{\mathbb{R}}\otimes_{\mathbb{R}}\mathbb{C}$. This is isomorphic to $V\oplus V$ (just consider dimensions), but not in a natural way. To simplify, consider just embedding $V$ into $crV$. Sending each $v\in V$ to $v\otimes1$ is not even $\mathbb{C}$-linear, since $(v\otimes1)i=v\otimes{i}\neq vi\otimes1$. One can choose a basis $B$ for $v$, map each $b\in B$ to $b\otimes1$ and extend by $\mathbb{C}$-linearity (in particuler $bi\mapsto b\otimes{i}$), which defines a $\mathbb{C}$-linear embedding, but is not natural: for instance the action of $g\in G$ sends $v\otimes z$ to $g(v)\otimes z$ and this does not commute with the defined map (think of the simple case where $g$ just multiplies by a complex number). What does work is sending $v\mapsto v\otimes1-vi\otimes{i}$: mutiplying the result by $i$ gives $v\otimes{i}-vi\otimes{i^2} =vi\otimes1-vi^2\otimes{i}$, the image of $vi$. Up to a complex scalar this is the only natural embedding of $V$ into $crV$. However one can embed $tV$ naturally in $crV$ by sending $v\mapsto v\otimes1+vi\otimes{i}$, and combining the two gives a natural transformation from $V\oplus tV$ to $crV$ that is in fact an isomorphism.
The other cases can be considered similarly, but I should warn that $qc'=2$ seems to be a serious error to me: I think there is no nonzero naturual transformation at all from the identity functor of $\mathbb{H}$ spaces to $qc'$ (recall that $qc'V=V_{\mathbb{C}}\otimes_{\mathbb{C}}\mathbb{H}$), let alone from the functor that associates $V\oplus V$ to the $\mathbb{H}$-space $V$.
Added: I found out I was mistaken in the final paragraph. There does indeed exist a natural isomorphism from $V\oplus V$ to $qc'V$, namely the one that sends $(v,w)$ to $v\otimes1-vj\otimes j+wi\otimes1+wk\otimes j$. Working with a skew field is quite subtle, and I did not realise that although the image of such a natural transformation should of course be all of $qc'V$, of quaternionic dimension 2, but the set of possibilities for such a natural transformation is only a real two dimensional space (as I argued myself, one cannot multiply linear maps by a quaternionic scalar). So there is not much variation possible for the above expression.
One more remark about "structure maps" $j$ with $j^2=1$ (still conjugate linear). Such a map does not "remember" that the $G$-space was (or could have been) obtained by restriction of scalars from $\mathbb{H}$, but rather that it was (or could have been) obtained by extension of scalars from $\mathbb{R}$: it can be obtained from complex conjugation on the right of $V=W\otimes_{\mathbb{R}}\mathbb{C}$, and permit finding back the "original" space $W$ as its fixed points.