Who invented linearization of exponential datasets to find their approximating functions?

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I just learned how to find the exponential function that approximates a dataset by taking the logarithm of the data points, doing a linear regression on that data, then working out the exponential equation from that.

This is very clever. Who invented this technique?

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The wikipedia article on regression analysis contains a decent description of the history of the technique and it's worth checking out.

Is there any other reasons you might be interested with this?