http://betterexplained.com/articles/an-intuitive-guide-to-exponential-functions-e/
"this is wild! $e^x$ can mean two things:
x is the number of times we multiply a growth rate: 100% growth for 3 years is $e^3$ x is the growth rate itself: 300% growth for one year is $e^3$. Won’t this overlap confuse things? Will our formulas break and the world come to an end?
It all works out. When we write:
the variable x is a combination of rate and time.
Let me explain. When dealing with continuous compound growth, 10 years of 3% growth has the same overall impact as 1 year of 30% growth (and no growth afterward).
10 years of 3% growth means 30 changes of 1%. These changes happen over 10 years, so you are growing continuously at 3% per year. 1 period of 30% growth means 30 changes of 1%, but happening in a single year. So you grow for 30% a year and stop."
I don't understand why 10 year of 3% growth means 30 changes of 1%. I don't understand why they are making this comparison here? I read this site but this is the part that i'm kind of hung up on?
Let's back up a bit. Recall how compound interest works when there are $n$ compounding periods per year:
$$ A=P\left(1+{r\over n}\right)^{nt}. $$
Now thinking of there being more and more and more compounding periods in a year (every month, every day, every hour, every minute, every second, etc.) so that we are taking the limit as $n\to\infty$ in the above expression. This is called continuously compounded interest and is related to a base $e$ exponential function via $$ A=\lim_{n\to\infty}P\left(1+{r\over n}\right)^{nt}=P\lim_{n\to\infty}\left[\left(1+{r\over n}\right)^{n}\right]^t=P[e^r]^t=Pe^{rt}, $$ where we have used one of the definitions of $e$: $$ e:=\lim_{n\to\infty}\left(1+{1\over n}\right)^n \implies e^r=\lim_{n\to\infty}\left(1+{r\over n}\right)^n \implies e^{rt}=\lim_{n\to\infty}\left(1+{r\over n}\right)^{nt}. $$
So a key thing you're missing in your analysis is non-continuous compounding vs. continuous compounding which moves us from a base $1+{r\over n}$ exponential function to a base $e$ exponential function.
So take your example: $100\%$ growth ($r=1$), continuously compounded for $3$ years results in $A=Pe^{1\cdot 3}=Pe^3$, i.e., the new amount is $e^3$ times the starting principal $P$.
On the other hand, $10$ years of $3\%$ growth ($r=0.03$) compounded continuously results in $A=Pe^{0.03\cdot 10}=Pe^{0.3}$.
These two are not the same!