I have done some digging and I cannot find any posts addressing limits with exponentials and without L'Hôpital's rule.
I have one of these questions for my assignment, but for ethical reasons I have made up a similar function:
Find the following limit without L'Hôpital's rule: $$\lim_{x\to0}\frac{2^x-7^x}{2x}$$
Consider $$ \frac{2^x-7^x}{2x}=\frac{1}{2}\frac{2^x-1+1-7^x}{x}= \frac{1}{2}\left(\frac{2^x-1}{x}-\frac{7^x-1}{x}\right) $$ This is suggested by the fact we should know how to find the derivative of $f(x)=a^x$ and so we just need to compute the limit of the inner fraction (which should exist, in order for splitting the sum). So you can rewrite your limit as $$ \frac{1}{2}\left(\lim_{x\to0}\frac{2^x-1}{x}-\lim_{x\to0}\frac{7^x-1}{x}\right) $$ Now $$ \lim_{x\to0}\frac{a^x-1}{x}= \lim_{x\to0}\frac{e^{x\log a}-1}{x}\overset{(*)}{=} \lim_{t\to0}\frac{e^t-1}{t/\log a}=\log a $$ (log means "natural logarithm"). In the equality marked with $(*)$, the substitution $t=x\log a$ is used. Finally, the basic limit $$ \lim_{t\to0}\frac{e^t-1}{t}=1 $$ allows to conclude.