There is a theorem in my book that states: If $A$ is $m\times n$, then the equation $Ax = b$ has a unique least square solution for each $b$ in $\mathbb{R}^m$.
But can we find a counter-example to this by providing a matrix $A$ and vector $b$ such that $A^TAx = A^Tb$ produces a general solution with a free variable?
Of course you can have non-unique solution when $A$ has a null space. The point of least square solution is to find the orthogonal projection of $b$ in the image space of $A$. When columns of $A$ becomes linearly dependent, you can always find more than one, in fact infinitely many, solution.