What does "leading coefficient is positive" mean here?

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Artin Textbook Proposition 12.3.7(a):

Let f be an integer polynomial with positive leading coefficient. Then f is an irreducible element of Z[x] if and only if it is either a prime integer or a primitive polynomial that is irreducible in Q[x].

The proof is divided by cases.

For me, I only do not understand partially.

The question I have is for the case f is non-constant: from the proof given, f has an integer factor different from +1 or -1, since f is irreducible over Z[x], which makes sense. But I do not know "so if its leading coefficient is positive, it will be primitive".

I asked my instructor, the feedback is "For a non-constant polynomial, an integer factor need not be +1 or -1. For example, 2x+4 has a factor of 2."

I do not understand what does it means. Anyone could help? Thanks advance.

Note: Regarding the book says: "If f is irreducible and not constant, it cannot have an integer factor different from +1 or -1, so if its leading coefficient is positive, it will be primitive".