About the Whitney sum formula and Euler class: If the fiber $F \to$ the base $X$ is an oriented, real vector bundle, then the Euler class of their direct sum is given by $e(E\oplus F)=e(E)\smile e(F).$ I do not quite understand the precise definition Lhs and Rhs formula : $$e(E\oplus F)=e(E)\smile e(F).$$
Can one fill in more detail why this is true? (is that a cup product? how to define it precisely in this case?)
Do we have similar statements about the Whitney sum formula for other characteristic classes? (e.g. see the link Whitney sum formula for Pontryagin classes are rather different? $p(E\oplus F) = p(E)\cdot p(F)$ modulo 2-torsion
Yes, it is cup product. This property of the Euler class is proved in Milnor and Stasheff's Characteristic Classes on page $100$.
If $w$ denotes the total Stiefel-Whitney class, then $w(E\oplus F) = w(E)w(F)$; this is proved on pages $92$ and $93$.
If $p$ denotes the total Pontryagin class, then $p(E\oplus F) = p(E)p(F)$ modulo two-torsion (i.e. $2(p(E\oplus F) - p(E)p(F)) = 0$); this is proved on page $175$.
If $E$ and $F$ are complex vector bundles and $c$ denotes the total Chern class, then $c(E\oplus F) = c(E)c(F)$; this is proved on pages $164 - 166$.