Recently, I have been watching Professor David Jerison's Lectures on Calculus 1 on MIT's Open Course Ware website. On the topic of linear and quadratic approximations, The following examples have been brought:
Linear approx of $e^x$ near $x=0$ is $x+1$; and Linear approx of $(x+1)^r$ near $x=0$ is $rx+1$.
Then, the professor proceeds to say that the linear approximation of $e^{-3x}(x+1)^{-{1\over2}}$ would, applying the previously mentioned approximations, be simply $(1-3x)(1-{1\over2}x)$.
My question is, why can we individually approximate a constituent part of the function, then multiply the result? It seems to me that since ${{d\over dx}uv} \neq ({d\over dx} u)({d\over dx}v)$ where $u$ and $v$ are functions of $x$, then we should not be able to simply multiply each individual approximation? This is especially since the formula for linear approximations require taking the derivative (the approximation formula is $f(x)+f'(x)(x-x_0)$.
Thanks in advance.
As @LordSharkTheUnknown pointed out in comments, $(1-3x)(1-x/2)$ is not exactly linear since it has a quadratic term in in. But the linear approximation to $e^{-3x}(x+1)^{-1/2}$ can be obtained from it if we multiply it out and ignore higher-degree terms, i.e. the quadratic term in this case: $$e^{-3x}(x+1)^{-1/2}\approx(1-3x)\left(1-\frac{x}{2}\right)=1-3x-\frac{x}{2}+\frac{3x^2}{2}=1-\frac{7x}{2}+O(x^2).$$ The logic behind such multiplication is elementary: if $A=B$ and $C=D$, then $AC=BD$, isn't it?
Moreover, thanks to the distributive properties, this multiplication in fact produces the correct Product Rule and in a sense explains it!
Let $f(x)\approx f(0)+f'(0)x$ and $g(x)\approx g(0)+g'(0)x$ be the linear approximations, a.k.a. the differentials, of two differentiable functions around $x_0=0$. Then: $$f(x)g(x)\approx(f(0)+f'(0)x)(g(0)+g'(0)x)=f(0)g(0)+f'(0)g(0)x+f(0)g'(0)x+f'(0)g'(0)x^2=f(0)g(0)+\color{magenta}{\underbrace{\left[f'(0)g(0)+f(0)g'(0)\right]}_{(fg)'(0)}}x+O(x^2).$$
Say in your example it was the middle terms: $$e^{-3x}(x+1)^{-1/2}\approx(1-3x)\left(1-\frac{x}{2}\right)=1+\color{magenta}{\underbrace{1\cdot(-3x)+1\cdot\left(-\frac{x}{2}\right)}_{v\frac{du}{dx}+u\frac{dv}{dx}}}+\frac{3x^2}{2}=1-\frac{7x}{2}+O(x^2).$$