I need to prove $(23,\alpha-10)$ is a prime ideal in $Z[\alpha]/(\alpha^3-\alpha-1)$. I want to show that $Norm(23,\alpha-10)$ is a prime number, thus proving it is a prime as we are in a Dedekind domain. Can anyone help me to compute the ideal norm?
Also, in particular, I know that for a PID, $R$, $Norm(I)$, $I\in R$ is given by the generator conjugate's products. Can anyone help me to get the connection between this definition and $Norm(I)=|R/I|$?
Since ${\rm disc}(x^3-x-1) = -23$ is squarefree, the ring of integers of the field $\mathbf Q(\alpha)$ is $\mathbf Z[\alpha]$ (do you know why?), so the way an ideal $(p) = p\mathbf Z[\alpha]$ decomposes in $\mathbf Z[\alpha]$ matches how $x^3 - x - 1$ decomposes in $(\mathbf Z/(p))[x]$. Is this a result you've heard of already? Since $x^3 - x - 1 \equiv (x -3)(x - 10)^2 \bmod 23$, we have the prime ideal factorization $(23) = (23, \alpha-3)(23,\alpha-10)^2$ where both prime ideals $(23, \alpha-3)$ and $(23,\alpha-10)$ have norm $23^1$ since both irreducible factors of $x^3 - x - 1 \bmod 23$ have degree $1$.
More generally, the Dedekind--Kummer theorem says that in every number field $K$ with ring of integers $\mathcal O_K$, if $\alpha$ is an algebraic integer generating $K$ over $\mathbf Q$ then (even if $\mathcal O_K \not= \mathbf Z[\alpha]$) for each prime $p$ not dividing $[\mathcal O_K:\mathbf Z[\alpha]]$, the way $(p) = p\mathcal O_K$ decomposes into prime ideals in $\mathcal O_K$ resembles how $f(x)$ decomposes in $(\mathbf Z/(p))[x]$ where $f(x)$ is the minimal polynomial of $\alpha$ over $\mathbf Q$ (necessarily $f(x)$ is monic in $\mathbf Z[x]$): if $$ f(x) \equiv \pi_1(x)^{e_1} \cdots \pi_g(x)^{e_g} \bmod p $$ with irreducible $\pi_i(x)$ in $(\mathbf Z/(p))[x]$ then $$ p\mathbf Z[\alpha] = \mathfrak p_1^{e_1} \cdots \mathfrak p_g^{e_g} $$ where $\mathfrak p_i = (p,\pi_i(\alpha))$ and the norm of $\mathfrak p_i$ is $p^{\deg \pi_i}$. (Although $\pi_i(x)$ is defined as a polynomial in $(\mathbf Z/(p))[x]$, the ideal $(p,\pi_i(\alpha))$ is well-defined because the ambiguity of the lift of $\pi_i(x)$ to $\mathbf Z[x]$ is washed out in the ideal $(p,\pi_i(\alpha))$ since the ideal contains $p$.) See here for further details.
Your description of the norm of a principal ideal as a product of conjugates of a generators is not the right way to think about the norm as a foundational concept. You should define the field norm ${\rm N}_{K/\mathbf Q}(\alpha)$ of an element $\alpha$ in a number field $K$ as $\det(m_\alpha)$ where $m_\alpha \colon K \to K$ is the multiplication-by-$\alpha$ map viewed as a $\mathbf Q$-linear map. That this definition for ${\rm N}_{K/\mathbf Q}(\alpha)$ agrees with the "product of conjugates" viewpoint is here (see Theorem 5.9 and Corollary 5.15 to relate minimal and characteristic polynomials of an element in a finite extension field). For every nonzero ideal $\mathfrak a$ in $\mathcal O_K$, the ideal norm ${\rm N}(\mathfrak a)$ of $\mathfrak a$ is defined to to be the index $[\mathcal O_K:\mathfrak a]$. The compatibility between these two concepts of norm (of an element and an ideal) occurs in the case where $\mathfrak a = (\alpha)$ is a principal ideal for some nonzero $\alpha \in \cal O_K$, where the compatibility is ${\rm N}((\alpha)) = |{\rm N}_{K/\mathbf Q}(\alpha)|$. That formula is a special case of Theorem 5.15 here by taking $M = \mathcal O_K$, $M' = \alpha\mathcal O_K$, and letting $(c_{ij})$ be the matrix expressing a $\mathbf Z$-basis of $\alpha\mathcal O_K$ in terms of a $\mathbf Z$-basis of $\mathcal O_K$. Moreover, that also gives an approach to computing the norm of an arbitrary nonzero ideal $\mathfrak a$ in $\mathcal O_K$: ${\rm N}(\mathfrak a) = |\det(c_{ij})|$ where $(c_{ij})$ is the matrix describing a $\mathbf Z$-basis of $\mathfrak a$ in terms of a $\mathbf Z$-basis of $\mathcal O_K$. A completely different method of computing ${\rm N}(\mathfrak a)$ by using a field norm for $K(T)/\mathbf Q(T)$, due to Kronecker, is described in the top MO answer here.