Due to the interdisciplinary nature of my project, I find myself collaborating a lot with nonmathematicians especially biologists, medical doctors, etc. I work mostly on mathematical models as applied to biological systems and one constant challenge I come across is explaining what mathematical modelling is to a nonmathematician. I've tried various approaches but I was wondering if anyone is willing to share very intuitive ways of explaining mathematical modelling to someone who hasn't studied mathematics beyond secondary school. It doesn't have to be restricted to biological systems, hence I would like to hear from people working on models in other fields.
Thanks
As a general principle, I'd say that mathematical modeling was the translation of intuition (derived from observation, experiment, and experience) into mathematical formalism. The goal is not so much to "solve the problem", that is frequently unrealistic. Rather the goal is to get a good basis for making testable predictions (which will either tend to confirm the model or point to areas where the model must be modified). Thus, if you tell me that "Y tends to grow proportionately with X if everything else stays the same" I can fit the line Y = CX to the data and we can see if we believe it or, alternatively, if it has to be modified in some ways (maybe it works only in a range, for instance). If it fits, we can then take a look at how C might depend on some of the other parameters in our system, and so on.
Looking at mathematical models in Biology specifically, I have always greatly admired the little book by J. Maynard Smith Mathematical Ideas in Biology. In the introduction, the author points out that it in Biology the problem is generally that the insights biologists tend to have does not readily lend itself to mathematical formalism. This is very different from, say, finance in which the insights tend to be highly mathematical from the start. In the latter sort of field, the problem tends to be working with complex formulas whereas in the former the math, once you get to the math, tends not to be that bad.
Smith works many solid examples: for example, he deduces from very basic mechanical and biological principles that for the most part creatures should all be able to jump about the same vertical distance (surprisingly accurate). That suggests that an interesting thing is to look at dramatic counterexamples (some wild cats, for example, can jump 12 feet vertically)...we have to imagine that there is interesting biology in the outliers. Likewise basic modeling of simple pumps tells us, say, that giraffes have to have some unusual biology (else there's no way blood could make it to their brains).
Hope this is of some help!