I need to evaluate:
$$\lim_{x \to 0} \left( \frac{\ln (\cos x)}{x\sqrt {1 + x} - x} \right)$$
Now, it looked to me like a classic L'Hôpital's rule case. Indeed, I used it (twice), but then things became messy and complicated.
Am I missing the point of this exercise? I mean, there must be a "nicer" way. Or should I stick with this road?
EDIT:
Regarding Yiorgos's answer: Why is the following true? $$\ln\left(1- {x^2 \over 2}\right) \approx -{x^2 \over 2}$$
Hints.
I. $\ln \cos x\approx \ln \Big(1-\frac{x^2}{2}\Big)\approx -\frac{x^2}{2}$
II. $$x\sqrt{x+1}-x=\frac{x^2(x+1)-x}{x\sqrt{1+x}+x}=\frac{x(x+1)-1}{\sqrt{1+x}+1}\approx -\frac{1}{2}.$$