Let $\alpha\ge 1$.
I'm looking for an upper bound on the expression $$F(\alpha)=\max_{z\in[0,1]} z\cdot \min \left\{-\ln(1-e^{-z}),-\alpha\cdot \ln(1-e^{-\alpha z})\right\}.$$
When $\alpha=1$, we have that $F(1)=\ln^2 2$, using $z=\ln 2$.
For larger $\alpha$ values, $z$ (and $F(\alpha)$) should be lower, but I'm not sure how to get a better bound.


Let $$f(z;\alpha) = -\alpha z \log (1 - e^{-\alpha z}).$$ For $\alpha > 1$, we are motivated to compute the intersection of the curves $f(z;1)$ and $f(z;\alpha)$ for $0 < z < 1$. To this end, we want $$1 = \frac{f(z;\alpha)}{f(z;1)} = \alpha \frac{\log (1 - (e^{-z})^\alpha)}{\log (1 - e^{-z})} $$ which suggests letting $y = e^{-z}$ and attempting to solve for $y > 0$ $$\log (1 - y) = \log (1 - y^\alpha)^\alpha$$ or $$1 - y = (1-y^\alpha)^\alpha.$$ This clearly demonstrates that at best we cannot hope for a closed form solution unless $\alpha \in \mathbb Z^+$, and even then, it appears only the case $\alpha = 2$ admits a closed form. However, it is not intractable to compute $y$ numerically, e.g. via Newton's method. Then we would take $z^* = -\log y$, and then one can easily show that $$F(\alpha) = -z^* \log (1 - e^{-z^*}).$$
As for an upper bound, we want to find some function $U(\alpha)$ for which $F(\alpha) \le U(\alpha)$, which suggests we want to find a $\hat z$ that errs on the side of being larger than $z^*$ but has a closed form. This requires choosing $y$ smaller than the root of $(1-y^\alpha)^\alpha + y - 1$. Heuristics suggest that $y = 1 - (1 + \alpha^{1/2})^{-1}$ works reasonably well, thus $$U(\alpha) = \log \frac{\sqrt{\alpha}}{1 + \sqrt{\alpha}} \log \frac{1}{1 + \sqrt{\alpha}}$$ is a crude upper bound.
We can do more numerics on this upper bound to get something tight, e.g. $$U(\alpha ) = \log \left(-0.0203842 \log ^2 a + 0.194613 \log a + 0.492474\right) \times \\ \log \left(0.0203842 \log ^2 a -0.194613 \log a +0.507526\right)$$ but this is not really based in any theoretic calculations.