If price of an apple is redued by 40%, for 120 dollar, you can buy 4 more apples than you could buy at original price. How many apples could be bought for 120 dollar at original price?
is there any shortcut rule to solve this problem without much calculation?
What do you mean much calculation? Do you just want to avoid guess and check? Let $p$ be the original price of a pen. At the start you can buy $\frac {120}p$, at the end you can buy $\frac {120}{0.6p}$ and you are told the difference of these is $4$. Write an equation and solve for $p$.