How does one prove that the bounding ellipsoid $E(A', a')$ of the intersection of an ellipsoid $E(A,a) = [ x | (x-a)^TA^{-1}(x-a) ]$ and half-space $H = [x | c^Tx \le c^Ta ]$ is given by the following: (all in n-dimensional space over the reals)

Where $b = (1/\sqrt{c^TAc})Ac$
Where did $A'$ and $a'$ expressions come from? Thanks in advance!
References: http://en.wikipedia.org/wiki/Ellipsoid_method https://www.zib.de/groetschel/pubnew/paper/groetschellovaszschrijver1988.pdf pg.70 is the above image
I do not have the proof for you, but I do have some good reading material: Martin Henk, "Löwner-John Ellipsoids", Documenta Mathematica, Extra Volume: Optimization Stories (2012), pp. 95-106. A PDF of this article can be found here. These are stable links.
A discussion of Khachiyan's ellipsoid algorithm begins on page 101; at the top of this page, you will see a figure depicting the construction of an enclosing ellipsoid. There you will also find several references that discuss the theoretical development of the algorithm; and certainly, in one of those references, you will find a derivation and/or proof of the above formulae.
Perhaps you will find the article a sufficiently interesting treatment of the general topic that you won't need to worry yourself with a specific proof :-)