Given $\mathrm A \in \mathbb R^{m \times n}$,
$$\begin{array}{ll} \text{maximize} & \langle \mathrm A , \mathrm X \rangle\\ \text{subject to} & \| \mathrm X \|_F = 1\end{array}$$
I can think of two approaches, which I write below. I am interested in other approaches.
#1
$$\langle \mathrm A , \mathrm X \rangle = \langle \mbox{vec} (\mathrm A) , \mbox{vec} (\mathrm X) \rangle \leq \|\mbox{vec} (\mathrm A)\|_2 \|\mbox{vec} (\mathrm X)\|_2 = \|\mathrm A\|_F \underbrace{\|\mathrm X\|_F}_{=1} = \|\mathrm A\|_F$$
Hence, the maximizer is $\mathrm X_{\max} := \gamma \mathrm A$, where $\gamma > 0$. From the constraint,
$$1 = \|\mathrm X_{\max}\|_F = \gamma \|\mathrm A\|_F$$
Thus,
$$\gamma = \dfrac{1}{\|\mathrm A\|_F}$$
and
$$\mathrm X_{\max} = \frac{\mathrm A \,\,\,}{\|\mathrm A\|_F}$$
#2
We define the Lagrangian
$$\mathcal{L} (\mathrm X, \lambda) := \langle \mathrm A , \mathrm X \rangle - \frac{\lambda}{2} (\| \mathrm X \|_F^2 - 1)$$
Taking the partial derivatives and finding where they vanish, we obtain
$$\mathrm A - \lambda \mathrm X = \mathrm O \qquad \qquad \qquad \| \mathrm X \|_F^2 = 1$$
Hence,
$$\mathrm X = \frac{1}{\lambda} \mathrm A$$
and
$$1 = \| \mathrm X \|_F^2 = \mbox{tr} (\mathrm X^T \mathrm X) = \frac{1}{\lambda^2} \mbox{tr} (\mathrm A^T \mathrm A) = \frac{1}{\lambda^2} \| \mathrm A \|_F^2$$
and, thus,
$$\lambda^2 = \| \mathrm A \|_F^2$$
or,
$$\lambda = \pm \| \mathrm A \|_F$$
Thus, the minimizer and maximizer are
$$\mathrm X_{\min} := -\frac{\mathrm A \,\,\,}{\| \mathrm A \|_F} \qquad \qquad \qquad \mathrm X_{\max} := \frac{\mathrm A \,\,\,}{\| \mathrm A \|_F}$$
and the minimum and maximum are $\pm \| \mathrm A \|_F$.
You are basically asking for alternative proofs of Cauchy-Schwarz inequality. There are plenty of them even on this site. A quick google search reveals an article that contains twelve proofs and I'd bet there is some literature out there that contains even more: