Similar isosceles triangles

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$ABC$ and $ADB$ are similar isosceles triangles, such that $BC: CD = x : y$

I am told that the area of $ABC$ : area of $ADB$ = $x$ : $x + y$, but I cannot see intuitively why this would be the case?

Any help would be appreciated.

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Draw a perpendicular from $A$ onto $BD$ and note that it also serves as a perpendicular for the other triangle.