Let $f,g:\mathbb{R}\to\mathbb{R}$ be convex strictly increasing real functions (so we have both $f(x)\to\infty $ and $g(x)\to\infty$ as $x\to\infty),$ and suppose further that $\frac{f(x)}{g(x)}\to 1.$
Then is it true that $\frac{f^{-1}(x)}{g^{-1}(x)}\to 1\ ?$
I know that since $f,g$ are convex with domain $\mathbb{R}$, they are continuous, which is why I left this out of the question.
And if $f,g$ did not have to be convex, then $f(x) = \ln(x),\ g(x) = \ln(x)+1$ would be a counter-example, as $\frac{f^{-1}(x)}{g^{-1}(x)}\to e\neq 1.$
I'm not coming up with a counter-example, and am also not sure how to approach the question otherwise as there seems to be a lot of things to consider in order to prove it true.
Fix $\epsilon \in ]0,1[$.
Since $$\frac{f(g^{-1}(x))}{x} = \frac{f(g^{-1}(x))}{g(g^{-1}(x))} \to 1 \textrm { as } x \to +\infty,$$ one has for every large enough positive $x$ $$f((1-\epsilon)g^{-1}(x)) \le (1-\epsilon)f(g^{-1}(x)) + \epsilon f(0) < x, \text{ by convexity of } f,$$ so $$(1-\epsilon)g^{-1}(x) \le f^{-1}(x), \text{ since $f^{-1}$ is increasing.}$$ Switching the roles of $f$ and $g$ shows that $g^{-1}(x)/f^{-1}(x) \to 1$ as $x \to +\infty$.