Is this right?
The Lambert W function, denoted by $W(z)$, is defined as the inverse function of $f(z) = ze^z$. In other words, if $w = W(z)$, then we have $z = w e^w$.
The continuous Newton's method is a technique for finding the roots of a function by following the flow of its gradient vector field. Specifically, given a function $f(x)$ and an initial point $x_0$, the continuous Newton's method generates a solution curve $x(t)$ that satisfies the differential equation:
$$\frac{dx}{dt} = -\nabla f(x)$$
where $\nabla f(x)$ is the gradient vector of $f$ at $x$.
In the case of the function $f(z) = ze^z$, the gradient vector is given by:
$$\nabla f(z) = (1+z)e^z$$
Therefore, the differential equation for the continuous Newton's method is:
$$\frac{dz}{dt} = -(1+z)e^z$$
which is exactly the derivative of the Lambert W function. Therefore, the solution curve generated by the continuous Newton's method starting at a point $z_0$ is given by:
$$z(t) = W(z_0 e^{-t}).$$
In other words, the Lambert W function is the flow of the exponential function under the continuous Newton's method; or equivalently, the W function is the Newton flow of the exponential function.
This makes no sense in this form.
The solution of $z'(t) = - \nabla f(z(t))$ can only have critical points of $f$ as limits. If $f(z) = ze^z$, this means that solutions converge to $z = -1$, which is easily seen directly. This is not a value of the $W$-function.
The continuous Newton method, if used to solve the scalar equation $f(z) = y$, considers the differential equation $$ z'(t) = \frac{y - f(z(t))}{\nabla f(z(t))} $$
"in the hope that the limit of $z(t)$ exists", to quote John W. Neuberger, who worked a lot on this method. That limit then should be a zero of $y - f(z)$.
Let $u(t) = f(z(t))$, then $u'(t) = \nabla f(z(t))z'(t)$ and the differential equation may be written as $$ u'(t) = y - u(t) $$ which has the solution $$ u(t) = e^{-t}u(0) + (1-e^{-t})y $$ Therefore we always have $$ z(t) = f^{-1} \left(e^{-t} f(z(0)) + (1-e^{-t}) y\right) $$ for the scalar case of the continuous Newton method.
In the case where $f(z) = ze^z$ and $f^{-1}(u) = W(u)$, the differential equation becomes $$ z' = \frac{y - ze^z}{(1+z)e^z} $$ and the solution is $$ z(t) = W\left(e^{-t}z_0e^{z_0} + (1-e^{-t}) y\right) $$ If $y \ge -e^{-1}$, then the solution is defined for all $t \ge 0$ no matter what $z_0$ is and it converges to $W(y)$. If $y < -e^{-1}$, the solution exists only on a finite $t$-interval $[0,t_0]$ and $z(t_0) = -1$, thus the solution cannot be continued for $t > t_0$.