Edit (May 1, 2018): There appears to be an implicit assumption related to convexity in several of the answers posted thus far; see the answer and image posted here.
So: Let us restrict to the case in which the quadrilateral is convex.
My post is based on a tweet linking to a blog post where the following problem is posed:
A [convex] quadrilateral has perimeter $60$ and a $30^{\circ}$ angle. What is the maximum possible area?
In the comments, there is a link to a GeoGebra applet for exploring this problem. Tinkering with the applet led me to believe that the maximization occurs when the other three angles are each $110^{\circ}$, but I neither possess a proof that this is optimal, nor have computed the exact area (in closed form) for this case.
I would appreciate an answer that broaches the above special case, although I think it is reasonable to ask about a natural generalization for quadrilaterals; in either scenario, a proof or a link to an already existing one would be great.
Generalization:
A [convex] quadrilateral has perimeter $N$ and a $d^{\circ}$ angle. What is the maximum possible area?
(So, as a well-known example, for the case in which $d = 90$, the maximum possible area occurs for a square with side-length $N/4$; therefore, the max area is $N^2/16$.)



This approach is inspired by Jeffery Opoku-Mensah's observation that in the optimal configuration, the other three angles of the quadrilateral all equal to $110^\circ$.
To attack this problem, we will generalize it a little bit and look for conditions to achieve optimality.
The problem at hand can be rephrased as.
Instead of fixing $p$ and maximize $\mathcal{A}$, it is more convenient to consider following generalization:
We can divide the edges $v_{k-1}v_k$ of the $n$-gon into two groups, those that are free (i.e. both $\alpha_k$ and $\alpha_{k-1}$ are not fixed) and those don't.
For any free edge $v_{k-1}v_k$, consider following perturbation of the $n$-gon which shift $v_k$ along the line $v_{k+1}v_k$ for a small distance $\epsilon$.
$$v_j \rightarrow v_j(\epsilon) = \begin{cases} v_{k} + \frac{\epsilon}{\ell_{k+1}}(v_k - v_{k+1}), & j = k\\v_j, & j \ne k\end{cases}$$
Treating $p$ and $\mathcal{A}$ as functions of $\epsilon$. For small $\epsilon$, it is easy to verify
$$\begin{align} p(\epsilon) &= p(0) + \epsilon( 1 + \cos\alpha_k) + O(\epsilon^2)\\ \mathcal{A}(\epsilon) &= \mathcal{A}(0) + \frac12\ell_k (\epsilon\sin\alpha_k) + O(\epsilon^2) \end{align} $$
If the $n$-gon is in a configuration which maximizes the ratio $\frac{\mathcal{A}}{p^2}$, we need
$$\left.\frac{d}{d\epsilon}\frac{A(\epsilon)}{p(\epsilon)^2}\right|_{\epsilon=0} = 0 \quad\implies\quad \frac{\ell_k\sin\alpha_k}{2\mathcal{A}} = \frac{2(1+\cos\alpha_k)}{p} \quad\iff\quad \frac{p\ell_k}{4\mathcal{A}} = \cot\frac{\alpha_k}{2}\tag{*1a} $$ Similarly, if we perturb the polygon by shifting $v_{k-1}$ along the line $v_{k-2}v_{k-1}$ for small distance $\epsilon$:
$$v_j \rightarrow v_j(\epsilon) = \begin{cases} v_{k-1} + \frac{\epsilon}{\ell_{k-1}}(v_{k-1} - v_{k-2}), & j = k-1\\v_j, & j \ne k-1\end{cases}$$
We obtain following relation $$\frac{p\ell_k}{4\mathcal{A}} = \cot\frac{\alpha_{k-1}}{2}\tag{*1b}$$
Comparing $(*1a)$ and $(*1b)$, we conclude $\alpha_{k-1} = \alpha_{k}$ whenever the edge $v_{k-1}v_k$ is free.
In particular, if only one of the angle is given, then in order to maximize the ratio $\frac{\mathcal{A}}{p^2}$, we need all remaining angles equal to each other.
When the edge $v_{k-1}v_k$ isn't free, above perturbations become illegal as they are changing the angles $\alpha_{k-1}$ and $\alpha_k$. Instead, we can parallel shift the edge $v_{k-1}v_k$ outward for a distance $\epsilon$ while keeping other edges the same. If we do that, we obtain following relation which is valid for all edges.
$$\frac{p\ell_k}{4\mathcal{A}} = \frac12\left(\cot\frac{a_k}{2} + \cot\frac{a_{k-1}}{2}\right)\tag{*1c}$$ Summing over $k$, we find the maximum value of $\mathcal{A}$ satisfies:
$$\mathcal{A} = \frac{p^2}{4}\left(\sum_{k=0}^{n-1}\cot\frac{\alpha_k}{2}\right)^{-1}\tag{*2}$$
Apply this to the problem at hand with $v_0 = A$, we have $$p = 60,\quad\alpha_0 = \frac{\pi}{6}\quad\text{ and }\quad\alpha_1 = \alpha_2 = \alpha_3 = \frac13(2\pi - \alpha_0) = \frac{11\pi}{18}$$ The maximum value of area equals to
$$\begin{align}\mathcal{A} &= \frac{p^2}{4}\left(\cot\frac{\alpha_0}{2} + 3\cot\frac{2\pi - \alpha_0}{6}\right)^{-1} = \frac{60^2}{4}\left(\cot\left(\frac{\pi}{12}\right) + 3\cot\left(\frac{11\pi}{36}\right)\right)^{-1}\\ &\approx 154.3031702366152 \end{align} $$