Prove that complex numbers ($z_1,z_2,z_3$) that satisfy the relation below form an equilateral triangle in the complex plane.
$$z_1^2 + z_2^2+z_3^2=z_1z_2+z_2z_3+z_3z_1$$
This answer first shows that the geometrical concepts of translation (introduction of an origin), and rotation are applicable, and then applies those concepts to the given relation.
I understand the answer. My question is on translation/rotation. If I am working with equations in the complex plane, do I need to prove translation/rotation for every equation? Or can I assume it works for all equations and proceed? Are there some places where it is not applicable? If so, counterexamples would help.
Note 1: This is math at AMC/AIME/JEE level, so concepts/understanding take priority over rigour and formal notation.
Note 2: I don't need the answer to the question. I need the answer to the metaquestion: does rotation/translation need to be proved for each equation separately, or is it valid for all equations in general.
The underlying fact is that "your" equilateral triangle can be mapped onto cubic roots of unity, considered as the "archetype" of an equilateral triangle using a "conformal" (= angle-preserving) mapping.
Let us see how (it is a different approach than the one in the reference you give). In this way, you will see that translation, rotation and homothety are naturaly involved in this kind of issues.
Relationship :
$$z_1^2 + z_2^2+z_3^2=z_1z_2+z_2z_3+z_3z_1$$
can be written under the form :
$$(\underbrace{z_1+z_2+z_3}_S)^2-3\underbrace{(z_1z_2+z_2z_3+z_3z_1)}_R=0$$
Otherwise said :
$$R=\frac13 S^2\tag{1}$$
Now consider the expansion of the following 3rd degree polynomial whose roots are $z_1,z_2,z_3$ :
$$P(z):=(z-z_1)(z-z_2)(z-z_3)=z^3-Sz^2+Rz-P=0 \ \text{where} \ P=z_1z_2z_3.$$
Using (1), $P(z)$ can be written :
$$z^3-Sz^2+\tfrac13S^2 z-P=0 \ \iff \ (z-\tfrac13 S)^3+\tfrac{1}{27}S^3+P=0\tag{2}$$
Setting
$$Z=z-\tfrac13 S,\tag{3}$$
and choosing an $a \in \mathbb{C}$ such that $a^3=-(\tfrac{1}{27}S^3+P)$, (2) can be written :
$$Z^3=a^3 \ \iff \ Z=a,a\omega,a\omega^2 \ \ \text{where} \ \ \omega:=e^{2i \pi/3}$$
(cubic roots of unity)
Remark about $a$: If $-(\tfrac{1}{27}S^3+P)=re^{i \theta}$, we can take : $a=\sqrt[3]{r}e^{i \theta/3}$.
Taking (3) into consideration :
$$z \to Z=az+\tfrac13 S$$
maps "your" equilateral triangle onto the equilateral triangle of the cubic roots of unity, I would say in a unavoidable way, answering (so I wish) your question, i.e., involving, in this order, a rotation by angle $\theta/3$, an homothety with ratio $\sqrt[3]{r}$ and a translation by $\tfrac13 S$.